Instagram product posts

Instagram has recently rolled out a new feature that allows business pages to tag products in both posts and stories.

When the viewer taps the image, a price is shown with the option to see more info about the product. From there, the customer is directed to the ecommerce site where they can purchase the product.

This is the sort of integration I love because it allow sellers to engage in selling to their audience without having to get them off the platform.

IG Product post.jpg
Scott WhippleComment